May 1st and 2nd, 2018
Grant-Harvey Centre, Fredericton, NB
Register here: Building Proposals That Sell
Cost: $499.00 per person
This workshop is presented in English only.
“Building Proposals that Sell”
The day will focus on how to take the knowledge you have about your
organization and apply it to custom building proposals for sponsors that
will sell. If you or your organization are tired of getting rejections
or have a closing ration of less than 75%, this is a must attend
workshop. This workshop will provide you with the tools, insight, and
training combined with breakout session and interactive group work to
successfully deliver a much higher closing rate than you presently have.
Most who follow these approaches and suggestions will maintain a
closing rate of 75% or higher.
Do you presently have a series of “Gold, Silver and Bronze” packages
that seem to incite sponsors to say “no”? Do your sponsor packages
ramble on about your organization and fail to excite sponsors on how
they can benefit from investing with your organization? Do you
understand the acronym WIIFM and how it applies to sponsors? If you
answered yes, yes and no, then this one day workshop is critical for you
Through case studies, industry examples, breakout sessions with hands
on proposal development combined with a presenter who can live and
breathe proposal development you are sure to have a whole new
understanding of sponsorship proposals. You will leave the workshop with
new ideas, creative approaches and systems and formats to building
custom proposals for prospects that will ensure a higher closing ratio
for you and greater bottom line revenue success.
FULFILLMENT, ACTIVATION and SUMMITS
The focus of this session will include the important components of a
successful sponsorship fulfillment plan including sample fulfillment
reports, standards and tracking systems.
In addition, the session will instruct you on how to work effectively
with sponsors to activate their sponsorship benefits to be advantageous
to all parties. This segment will include case studies, hands on work
groups and allow participants to leave with ideas and tools for success.
Finally, the importance and role of “sponsor summits” is discussed,
reviewing the good, the bad and the ugly and ensuring your sponsor
summits yield incremental revenue for your property and your sponsor.
This session is a “must attend event” for any organization (sport,
municipality, charity, non-profit, member association, conference,
special event, tournament, gala, festival, concert or otherwise) that
engages in raising money for sponsorship.
Phone: 506.459.1929 | Email:
Get in Touch with us!
If you have a question for our staff or an idea you’d like to share, we’d love to hear from you. Send us an email or give us a call anytime.